The beginning of a new term brought about a brief from a regular client, Alton college, in Hampshire, that involved a new subject matter reflecting the times we live in today. Images needed to be created for a series of posters and flyers in different formats to be displayed around the college site calling for vigilance amongst the college population regarding the potential for radicalisation and extremism. This is something apparently, that is now considered necessary for colleges and institutions across the land. Once I'd got over the sadness that such material is even necessary, the challenge was on to produce some suitable imagery. I decided to keep the images relatively abstract. The brightly coloured paintbrush strokes were in place to stand out enough to be noticed amongst all the other visual cues on the site walls. The hand drawn font and naive styled imagery to convey a message of standing together against intolerance, personalises the overall style of the piece.
A recent successful commission from Thorness, a local Hampshire business, to design their print catalogue of novelty gift items, has just gone to print and I'm pleased to say has been received well by both client and customers alike. The printed catalogue will be running alongside their existing very successful online presence and hopefully will help the company bounce from strength to strength. The 8 page A5 full colour, brochure on beautiful matt heavyweight paper stock, will become the start of an ongoing project featuring regular seasonal updates for the company as their stock changes throughout the year.
As this brief included Art direction, layout and editorial design, as well as all photography, I had a lot of fun and creative freedom developing a style and format for the business. This will, I hope, continue to serve them well in both existing and future products.
Should you wish to discuss a similar project, do feel free to get in touch to discuss ideas.
I have several Art Workshops coming up and have been running low on my reserves of treats for the students. I usually offer stickers, badges or certificates, or a combination of the three to participants and they are always well received. I also like the opportunity to do a little hobby designing, creating these products, every once in a while. This time, I was pleased to rediscover 'Awesome Merchandise', an online printer, ideal for the designer working on a range of merchandise and wanting small runs of printed items. The downloadable layered Photoshop documents make the design process a breeze as all dimensions are worked out for you, inclusive of bleed and trim marks and the resulting high res PDF file is simply uploaded to the site at time of payment or can be emailed shortly afterwards to a very helpful member of the print team. My stickers arrived within days and my students will be very happy I'm sure. Another job ticked off the new year list... :-)
It's that time of year again with a New Year looming on the horizon, when thoughts turn to calendars. Its no different at Post19, where I run regular Graphic Design and Art workshops for young adults with learning disabilities. The calendar is a fantastic teaching tool and has become an annual project for our Autumn term. The students all play an active role in its production, learning many production skills along the way which will always prove useful in projects we will be embarking on during the rest of the school year. We create an awful lot of artwork in our various art based classes throughout the year and so this is an ideal opportunity to discuss with our graphic designers the importance of the editors role in a project. It's such a difficult task to select just 12 pieces of artwork that are representative of the wide range of artists we have attending our classes. We also study typography skills, layout, the printing process itself and that's before we've even begun on budget and costings and covering our costs whilst making a very small profit in order to be able to replace the materials we have used during the year.
I am thrilled, as ever, with the enthusiasm and dedication of my young designers and artists who never fail to make me grin. They have been inspired by existing artists and have worked hard to create their own interpretations of artistic styles, and as I'm sure you will agree have created between them, a beautiful and vibrant range of pieces that'll be a pleasure to see hanging on any kitchen wall throughout the coming year.
The Post19 Calendar will be available to purchase at their online shop very soon :-)
Most of this term, our graphic design sessions at Post19 (Special Needs Art and Design Education) have been dedicated to creating an In Flight Magazine. So far we have used this as a conduit to exploring everything from magazine layouts, menu design, typography and cover photography. Today I added a new challenge. The students were asked to research imagery from their favourite movie and bring in some examples of posters they liked to discuss with the class. Their brief for this workshop was to create a full page advert for their favourite movie to go into their magazine.
I have already begun some basic one-on-one tuition on photoshop skills with the students attending this workshop so their artwork was split into two stages. The first session involved creating an image from scratch by hand. Paints, pastels, crayons, water colours, graphite and colour pencils were provided and the artists selected their favourite medium. These were then photographed using our school iPads and layers of type, and any requested 'special effects were then added on in Photoshop. A full gallery of the final printed posters will be exhibited at our end of term show.
The students are very proud of their work and rightly so!